Ultimate Exposure Marketing System

Tom Ashburn's
Ultimate Exposure Marketing Program

When you are selling your home, you want to be sure that every possible avenue is used in the marketing of your property. Tom Ashburn's Ultimate Exposure Marketing Program was developed over the course of more than 12 years of specializing in the marketing of property. It is simple ... it is exclusive ... it works!

It's why we can say SOLD! ... in Less Than 60 Days!

1. Computerized Market Analysis.
When you list your home with Tom, you'll receive a Market Analysis prepared especially for you by Tom ... not an assistant. Tom takes pricing your home seriously. He will recommend a price range, and then help you decide your final list price, based on your timetable, the condition of your property & the current market.

2. Merchandising Recommendations.
Tom brings a professional approach to preparing your home for sale, and will make recommendations for improving the condition of your property. He will help you prepare your home to capture the heart & mind of every potential buyer.

3. Full-service Lockbox.
Allows us to show your home even when you're out of town. It records the showing agent's name, office, date and time of entry.

4. Russell & Jeffcoat Realtors, Inc. Yard Sign.
The most recognized name in Columbia will direct potential buyers to your home through directional signs and yard sign.

5. Feature Sheets.
We'll catch that drive-by traffic through our use of exclusive-designed feature sheets on the yard sign. It's like holding open house 24 hours a day. (There are color flyers inside the home to promote its features to potential buyers.)

6. MLS.
Your home is promoted to 1400 Realtors who are members of the Columbia MLS.

7. Worldwide Exposure.
Promoted to 150 countries and 290 Million People! Your home will be promoted on an exclusive collection of 13 major real estate websites, including the largest real estate site on the Internet, & other lesser-known sites.

8.Newspapers.
Your home will be advertised in The State newspaper on a regular basis, using advertising copy that works to prompt buyer interest.

9. Magazines.
We use all the local homes magazines to promote our properties, plus consumer magazines to promote individual properties for targeting a specific market.

10. Direct Mail.

No one does direct mail better! Through the planned use of postcards, flyers, newsletters and personal letters, your home will be marketed to a minimum of 1,000 people within 15 days.

11. Special Promotions.
Your home may be selected for inclusion in special promotions to specific groups. These may include seminars, telemarketing, special open house promotions, etc.

12. Frequent Communication.
You will know what is happening as it happens. We'll tell you about promotions, ads, showings, and tell you what people thought of your property. Others SAY they keep in touch ... Tom does!

13. Periodic Review.

Tom will personally review the marketing, pricing, and condition of your property every 30 days and make recommendations to you. Most of our listings sell within 60 days; if yours takes longer, we'll stay with you and work just as hard to sell it at your price and on your terms ... whatever it takes!

The results speak for themselves.
Tom Ashburn's listed properties sell for 99% of list price (the average for Columbia is 96%).

Tom's listed properties sell, on average, in less than 60 days! (the average for Columbia is 141 days on the market) Tom has maintained this average for more than 9 years.

More than 85% of Tom's listed properties actually sell rather than expire or are withdrawn unsold (the average for Columbia is less than 50%).

For an appointment with Tom Ashburn to discuss selling your property, call him direct at the numbers below, or click here.



The information contained herein is deemed reliable. However, Tom Ashburn, The Ashburn Group and Russell & Jeffcoat Realtors, Inc. do not guarantee
or warrant the accuracy of any information contained in this website. Copyright 1995 - 2005, Tom Ashburn,
Margaret-Ann Ashburn, The Ashburn Group, LLC All rights reserved. No portion of the contents herein may be reproduced in any form without the express written permission of Tom Ashburn.

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